Micro-TV, trumps hyper-local news
Anyone interested in creating live niche TV could do worse than checking out Ustream You pretty much create an account, plug in a video device hit ‘Broadcast Now’ and off you go. It really couldn’t be any simpler. This seems a really good way for newbies to try out their ‘broadcasting’ skills before they ‘scare the horses’ or for anyone who already has a text audience to plan synchronous video broadcasting to them. If you use it let me know how you get on.
This is how they describe it, “Ustream.TV is the live interactive video broadcast platform that enables anyone with a camera and an Internet connection to quickly and easily broadcast to a global audience of unlimited size. In less than two minutes, anyone can become a broadcaster by creating their own channel on Ustream or by broadcasting through their own site, empowering them to engage with their audience and further build their brand. Click here to start a broadcast now or learn more about broadcasting.”
I do think it is awfully sweet that they take the trouble to describe their platform as ‘one-to-many’, just in case any of the youngsters out there don’t realise that the media can actually work that way!